handefend.com

Defend Yourself Against the Swine Flu (H1N1) Virus

2009-05-01T14:52:00.000-07:00

With the recent outbreak of the H1N1 Swine Flu virus, now more than ever do we need to look after our personal protection against the threat of germ transmission. Alcohol based hand sanitizers may be effective in killing this virus, but only to a certain extent. Alcohol stays active on your hands for only up to 5 seconds, and it dries and cracks your skin, making you more susceptible to contracting the virus. Fortunately, there is a better product on the market today. PureWorks First Aid Antiseptic Foam and Lotion contains no alcohol, and it contains moisturizer to help moisturize and condition your skin. This leads to healthier skin which further defends against contracting germs. What’s more, the active ingredient is benzethonium chloride, whose properties allow the component to stay on your skin for hours fighting germs. For more information and to purchase, visit www.handefend.com.

PureWorks once again makes its way to The Summer of Stars! This time, the Independence Day weekend Malibu Beach Party!

2008-06-29T19:51:00.000-07:00

This July 4^th, a host of Hollywood’s finest will once again be protected from spreading germs with PureWorks long lasting hand sanitizing foam and lotion. The First Aid Antiseptic/Hand Sanitizer will be available for the stars as they freshen up in their portable Royal Restrooms. This event at the Malibu Beach House at Carbon Beach will include an elite guest list consisting of Matthew McConaughey, Eva Mendes, Lindsay Lohan, Jeremy Piven, Charlize Theron, Slash, Dave Navarro, Adrian Grenier, Brody Jenner, Luke Wilson, Tara Reid, Elisabeth Röhm, Matthew Perry, Tobey Maguire, Paris Hilton, Fergie, Jessica Simpson, Evan Rachel Wood, Blair Underwood, Taylor Dayne, Justin Timberlake, Courteney Cox, Chris Evans, John Stamos, Pink, and the Plain White T’s. This party is the second of three. A party was held on Memorial Day weekend to kick off the Summer, and a Labor Day weekend party is scheduled.

But what’s more, the days of using alcohol based hand sanitizer are over for the stars attending this event. Alcohol, as we know, is very damaging to the skin. It actually dries and cracks the skin, particularly from repeated use, which ironically leads to a greater likelihood of collecting and spreading germs. The stars will also be happy to know that they will not face the risk of fire that they would otherwise tolerate in the presence of the flammable alcohol based hand sanitizers.

So congratulations to all the attendees, and may they have a safe and joyous Weekend at Carbon Beach!

For more information, or to purchase this exciting new product, feel free to call 727-391-2914, email chris@handefend.com or visit www.handefend.com.

We will miss you, Tim

2008-06-14T06:02:00.000-07:00

I don’t think words could be put together to begin to grasp the magnitude of the loss we have all just suffered as Americans. I will always look back in admiration to Tim Russert for working his heart out to bring the truth to the surface where he knew it belonged. I believe John Kennedy would have been so proud to know the work of this man if he could have seen what he did for his country.

God bless your soul, Tim. You will be so dearly missed on this earth.

PureWorks Antibacterial Foam & Lotion included in TV Land Awards gift baskets!

2008-05-29T17:56:00.000-07:00

In its continued campaign of gift giving with Distinctive Assets, handefend.com will include PureWorks Antibacterial Foam and Lotion in gift baskets for the celebrities at the upcoming TV Land Awards! Many of our all time favorite TV characters will be represented at this event, which will be aired on TV Land Sunday June 15^th, at 9:00 PM EST. Among the celebrity presenters and recipients are, Vanessa Williams, Garry Marshall, Penny Marshall, Cindy Williams, Henry Winkler, Jack Klugman, Dick Van Dyke, Bea Arthur, Betty White, Rue McClanahan, Lionel Richie, Jonathan Winters, Robin Williams, Mike Myers, Justin Timberlake, Roseanne Barr, John Goodman, Sara Gilbert, Michael Fishman, Martin Mull, Johnny Galecki, Alicia Goranson, Sarah Chalke, Steve Carell, Brian Baumgartner, Greg Daniels, Rainn Wilson, Oscar Nunez, Beverly Johnson, Kim Alexis, Kathy Griffin, Kim Richards, Iake Eisenmann, Adam West, Florence Henderson, Joan Rivers, Joyce DeWitt, Lindsay Wagner, Maureen McCormick, Phyllis Diller, Sherman Hemsley and Vicki Lawrence.

All of these lucky celebrities will no longer have to depend on alcohol based hand sanitizers for protection against germs after they receive their PureWorks foam and lotion. We all know that our entertainers deserve the best, and this is the reason they will receive the best product on the market to be used as a hand sanitizer. What’s more, this product has the capability not only of killing germs, but also moisturizing and conditioning the skin, subsequently improving the health of the hands, and further reducing the risk of collecting and spreading germs.

Congratulations to our TV Land presenters and award recipients, and we hope you will enjoy your healthy germ free hands!

For more information about this exciting new product, or to purchase, please feel free to call 727-391-2914, email chris@handefend.com, or visit www.handefend.com.

New alcohol free hand sanitizer makes its way to The Summer of Stars Malibu Beach Party!

2008-05-18T18:18:00.000-07:00

This Saturday May 24^th, not only will a host of Hollywood’s finest be raising funds for public awareness of environmental issues for the Environmental Media Association, they will also be protected from spreading germs with a new long lasting hand sanitizing lotion. PureWorks First Aid Antiseptic/Hand Sanitizer will be available for the stars as they freshen up in their portable Royal Restrooms. The event, courtesy of Borden Entertainment, Distinctive Assets, LA Direct Magazine, and the EMA will include an elite guest list consisting of Elizabeth Rohm, Carmen Electra, Matthew McConaghney, Pink, Lindsay Lohan, Jeremy Piven, Penny Marshall, Kristen Bell, Adrien Grenier, and a host of other stars, as they kick off the summer with this exclusive party at Malibu Beach, Ca. This summer kick-off party will be the first of three that will be held this summer, as parties will also be thrown on the Fourth of July and Labor Day weekends. Stars will be providing personal items at Saturday’s event to be auctioned off to raise money for eco-friendly purposes.

So congratulations to all the attendees, and may they have a safe and joyous Saturday at Malibu Beach!

For more information, or to purchase this exciting new product, feel free to call 727-391-2914, email chris@handefend.com or visit www.handefend.com.

Hurray for Hollywood! PureWorks is coming to town!

2008-05-03T20:02:00.000-07:00

Thanks to the gift-giving gurus at Distinctive Assets, PureWorks First Aid Antiseptic/Hand Sanitizer Foam and Lotion will be making its way into the hands of 25 lucky celebrity moms this Mother's Day! The following is a copy of the press release being distributed to introduce the news of this exciting event:

This Mother’s Day, moms in Hollywood will get softer and healthier hands when protecting themselves from germs with an all new hand sanitizing lotion!

Celebrity moms, including Jessica Alba, Jamie Pressly, Salma Hayek, Kim Raver, Christina Aguilera, Jennifer Lopez, Angelina Jolie, and many more will be receiving a potpourri of gifts for Mother’s Day in a basket put together by the gift-giving gurus at Distinctive Assets for “Mother’s Day in Hollywood”. But, among the gifts this year will be an item like never before … a lotion that works as a first aid antiseptic, moisturizer, conditioner, AND a hand sanitizer! Gone now are the dangers from alcohol based products in hand sanitization for these lucky celebrated moms! Instead of drying and cracking their hands when trying to gain protection from germs, they can now moisturize and condition their skin in the process, thanks to PureWorks First Aid Antiseptic/Hand Sanitizer. What’s more, since alcohol evaporates in less than five seconds, their germ fighting protection is now radically extended with the use of this new lotion since the active ingredient will stay on their hands killing germs for up to 6 hours. No doubt, these moms will love this. The lotion will decrease the likelihood of inadvertently spreading germs to their children, and, they will most certainly love the prospect of long lasting protection when it comes to the frequency by which they interact and shake hands with a number of people (as we know celebrities tend to do).

So, congratulations to these lucky moms this year that will receive this exclusive item in their Mother’s Day gift basket! They will now have in their hands a new and revolutionary technology that is the first to provide moisturizing and conditioning of the skin, along with hand sanitization for several hours, without the risk of fire, damaging their hands, or introducing any of the other dangers characteristic of alcohol-based products.

For more information about this exciting new product, or to purchase, please feel free to call 727-391-2914, email chris@handefend.com, or visit www.handefend.com.

WFLA - Tampa, FL - handefend.com

2008-02-28T17:03:00.000-08:00

Here is a clip from an interview I did with WFLA in Tampa, Fl. Gayle and I talk about some of the details and benefits of the PureWorks foam and lotion products. If interested in more information or to purchase, feel free to visit www.handefend.com or call 727-391-2914.

Problems with Alcohol Based Hand Sanitizers in Schools

2008-02-26T18:13:00.000-08:00

School systems across the United States currently face a potential deadly dilemma. The World Health Organization reports that nearly 40 new diseases have emerged in the last 30 years, and over 1100 epidemic events took place in the last 5 years alone. Given the current expanse of infectious diseases such as influenza, MRSA, C-Diff, etc., greater precautions need to be taken to protect our children.

The average school aged child contacts 4 or more colds per year, with each cold lasting 5 to 14 days. Unfortunately, the task of protecting children has become more difficult. In an attempt to combat these problems, hand sanitizers have been used in the schools to minimize the hand to hand spreading of germs. However, this approach introduces more problems of it own.

There have been a multitude of incidences across the country where children have tried to ingest these alcohol based hand sanitizers to get intoxicated. As a result, children have been getting sick, and in some cases, have had to be rushed to hospital emergency rooms for treatment. What’s more, the alcohol based sanitizers are flammable, and pose a fire hazard.

Currently alcohol based products dominate the hand sanitizer business. But due to the problems caused by the alcohol content, many schools have been forced to ban the hand sanitizer, leaving children with no means of protection, and no known alternatives.
Alcohol sanitizers have introduced even more problems than this. When the alcohol is applied to the skin it evaporates quickly, within 3 to 5 seconds. In this time the alcohol stops protecting against bacteria, dries and cracks the skin, making it more susceptible to collecting and spreading germs.

Fortunately, a solution to these problems has recently emerged. A new product is now on the market that is not flammable, does not dry and crack your skin when applied, and contains moisturizer that improves the health of your skin. The active ingredient, benzethonium chloride, is a positively charged molecule which stays on your negatively charged skin killing germs for up to 6 hours. To find out more about this exciting product, just visit www.handefend.com.

Ready for 2008!

2007-12-30T05:05:00.000-08:00

I don't think I could over emphasize how excited I am for this business as I think about the coming year! I honestly believe that this product will phase out alcohol-based hand sanitizers much in the same way compact disks phased out albums in the music stores in the 1980's. It sure would have been nice to be one of the original distributors of CD's then .. but here we are now ..

One of the things I love is how easy it is to be sincerely excited when you are talking to people about the product. You do not have to conjure up a sales pitch, or be an annoying salesperson. You have the goods, and it is an obvious genuine opportunity with immense potential. It seems that anyone with common sense can pick right up on the fact that this is a great vehicle to success, and this is the perfect time to jump on it.

I would like to express my appreciation to the folks at Marketing Pros, and at PureWorks for making this opportunity available. Also, to Mark, Dr. Walker and Shelby for your inspirational input on the weekly calls.

Thanks to all of you guys again .. and I can't wait for '08!

Anyone interested in taking a look at what we have here can visit www.handefend.com Feel free to click on 'watch videos' (left hand column) to get more information about this exciting opportunity!